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BEST SPORTS TOURISM EVENT

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Promoting the Philippines as a Sports Tourism Destination,

this award aims to showcase the country as a premier sports tourism destination. By highlighting successful sports events, the award raises awareness of the country’s diverse sports offerings, attracting both local and international visitors. This recognition encourages other organizers to develop and promote sports events, further bolstering the country’s sports tourism sector.

Sports tourism events have the potential to generate substantial economic benefits.

The award recognizes events that have made a significant positive impact on the local economy. This can include increased tourism revenue, job creation, and growth in related industries such as hospitality, transportation, and retail.
The Best Sports Tourism Award acknowledges events that have demonstrated exceptional organizational skills and excellence in event management. This includes factors such as effective planning, seamless execution, and adherence to international standards. Recognizing well-organized events encourages event organizers to continuously improve their practices, resulting in better overall event experiences for participants and spectators.
The award also promotes innovation and creativity in the sports tourism sector. By recognizing events that introduce unique elements, creative event formats, or incorporate local cultural aspects, it encourages organizers to think outside the box and develop exciting and memorable experiences. This fosters a culture of innovation and helps distinguish the Philippines as a vibrant and dynamic sports tourism destination.
Also, events that prioritize sustainability and social responsibility that may include initiatives such as environmental conservation efforts, community engagement, and inclusive practices are within the scope of this award. By promoting events that integrate sustainable practices and positively impact local communities, it encourages event organizers to prioritize long-term environmental and social sustainability.
Further, the Best Sports Tourism Award elevates the reputation of both the event and the locality as a sports tourism destination. Events that have gained international recognition, attracted international participants, or received positive media coverage contributes to the overall perception and branding of the local government unit.
In addition, the award highlights the importance of collaboration and stakeholder engagement in the sports tourism sector. Recognizing events that successfully engage various stakeholders, including government agencies, local communities, tourism boards, and private organizations, showcases the benefits of collaboration and cooperation. This encourages ongoing partnerships and fosters a supportive ecosystem for the growth of sports tourism in the country.
Lastly, this award recognizes and encourages outstanding sports tourism initiatives, supporting the growth of the industry and positioning the country as a leading sports tourism destination in the region and beyond.
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Association of Tourism
Officers of the Philippines
  • ATOP Boracay 2023

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CRITERIA FOR JUDGING

BEST SPORTS TOURISM EVENT

  • Organization and Execution (30%)
    Evaluation the event’s organization and execution, including logistical planning, venue management, participant registration, safety measures, and efficient operations. This is also an assessment on how well the event was coordinated and executed to ensure a seamless and enjoyable experience for participants and spectators.
  • Participation and Engagement (25%)
    This considers the level of participation and engagement from athletes, teams, spectators, and local communities. This also evaluates the event’s ability to attract top-level athletes, international teams, and a diverse range of participants. It also assesses the strategies employed to engage spectators, create an exciting atmosphere, and involve local communities in the event.
  • Innovation and Uniqueness (15%)
    This refers to the event’s level of innovation and uniqueness. To be looked into will be elements that differentiate the event from others, such as introducing a new sport or a unique event format. How the event incorporates local culture, traditions, or natural resources to create a distinctive experience for participants and spectators will also be considered.
  • Sustainability and Social Impact (15%)
    This assesses the event’s commitment to sustainability and social responsibility. Initiatives undertaken to minimize environmental impact, promote sustainable practices, support local communities, and leave a positive legacy will also be considered. How the event contributes to the social and economic development of the host destination will also be evaluated.
  • Feedback and Reviews (10%)
    This refers to feedback and reviews from participants, spectators, industry experts, and media outlets on their opinions regarding the event’s organization, experience, atmosphere, and overall impact
  • Long-Term Legacy (5%)
    This pertains to the event’s long-term impact and legacy beyond its immediate occurrence including how the event contributes to the growth and development of sports tourism in the Philippines, its ability to attract future editions or similar events, and its potential to leave a lasting positive impact on the host destination.
This event highlights how sports and tourism have been incorporated. There will be 1st to 3rd winners for this category, THREE each from the Provincial, HUCs, Cities, and Municipal Level.
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